PUR Brixen_Gustav Willeit


PUR is a concept store, combining a market and a bistro, where regionally produced, high-quality products are offered. The interior unites local and sustainable raw materials, processed by local craftsmen. Rustic infuences meet elegant materials, country-specifc features harmonize with timeless geometric shapes.

A visionary feature is the “Unverpackt”-station, where over 40 products can be dispensed without the use of additional packaging.

German Design Award 2021 – Winner Retail Architecture
German Design Award 2021 – Winner Eco Design

Pictures by © Gustav Willeit